Established in 1986

Our Corporate Offices are in Melbourne, FL

Sales, Fixed Ops, F&I, BDC and Management

In-Dealership.

All Trainers are DLA Certified and have extensive knowledge and management background in the automotive industry and in specific areas.

We offer both one-time and ongoing training solutions.

2 or 4 days

DLA Trainers are your dedicated Performance Partners with regular engagement and access both daily and weekly.

Yes, our training is for both Salespeople and BDC Reps

Yes and no, we do not have pre-designed scripts, we believe in training your staff to manage the calls without the need for a script. Organic conversation is much better than a script. However, while we are at the Dealership, we do work with the team to develop and customize defined bullet points for what to say during the conversation.

Each dealership has its own unique needs, DLA trainers will help you find the best solution for your dealership.

Yes, we work with your sales team to customize a process for selling cars in service. This will typically yield an additional 10-12 cars per month.